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LOEWE HOME SCENTS

Jonathan Anderson l Nuria Cruelles

3rd Sep 2020

Domus Nova Blog Image

Jonathan Anderson took a more plant-inspired approach to LOEWE’s newest home scents collection, in awe of the work of British artist Anna Atkins who works to record plant life during the Age of Discovery: the cyanotypes of algae, illustrations of exotic South American flora by Spanish explorer Mutis and the work of artist Kazuma Ogawa who pioneered photomechanical printing in order to document the flowers of Japan.

The brand’s in-house perfumier Nuria Cruelles interpreted eleven different kinds of plants essences including honeysuckle, liquorice, ivy and juniper berry, to name a few. The first collection of its kind by Anderson evokes ‘the earthy delights of a vegetable garden,’ and by doing so, emphasises the raw, natural elements of the collection in the final products.

Inspired by Greek drinking vessels stemming from the 5th Century BC, the hand-crafted ceramic candles are made with wax that has been derived purely from natural ingredients. Collaborating with Franco-Swiss photographer Erwan Frotin, Anderson beautifully illustrated the range in its packaging, which has been symbolised by each candle’s flower and colour.

Available from the third of September across selected stores worldwide and on perfumesloewe.com, there’s an undeniable sense of intrigue with Anderson’s first home scents collection with the brand’s very own perfumier Cruelles.

perfumesloewe.com

All Image Credits Nacho Allegre