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BEST OF BRITISH

London Mania

18th Sep 2013

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Should you find yourself accross the channel any time soon, head to Paris' most-loved department store Printemps which is currently hosting London Mania. Paying tribute to the creative energy behind UK fashion, Printemps have set the stage by building up a Burberry atrium to feature the finest of British fashion, exclusive items and highly original pop-up stores. Typically British, Burberry's pop-up store will have you entering a world of eclectic weather, distinctive style and historic architecture, set to the rhythm of the after-dark live music scene. London culture is brought to life against a backdrop of cityscapes and innovative digital screens, where you can discover exclusive collections featuring leather, studs, denim and accessories, directly inspired by Britain’s music culture and icons. If ever you wanted to live out your inner Cara Delevigne or Sienna Miller, this is it. Printemps have even urged some of Britain's other leading designers including Marios Schwab, Peter Pilotto, Stella McCartney and J.W. Anderson to create an exclusive line of sweatshirts, in collaboration with the British Fashion Council

Celebrate London Mania at Printemps from 22 August - 20 October 2013.

Printemps Haussman, 64, bd Haussmann, 75009 Paris - France; departmentstoreparis.printemps.com